The Story
Your business is doing something worth noticing. The question is: does your brand show it?
I'm Sophie, a graphic designer with over a decade of experience helping businesses build brands that actually work. Bold, intentional, and built around who you are (not just what's trending).
Whether you're starting from scratch, outgrowing your current look, or ready to take your brand into its next era — I'm the designer in your corner. From logo design and full visual identities to video, I bring the creative vision and the technical skill to make your brand impossible to ignore.
Based in New England. Working with businesses everywhere.
What's Offered
Logo Design
THIS IS FOR YOU IF...
- You're starting a business and need a custom logo
- You're looking to refresh your current brand logo
- You have an event that needs a branded logo mark
Let’s bring your vision to life! I start with a discovery form to get to know your style, then dive into research and moodboarding to set the vibe. You’ll get at least two unique style directions—complete with logo style options, colors, and typography—to explore. Once we lock in a direction, I‘ll begin my design process crafting a multitude of different ideas until I land on the solution that best serves your brief and brand.
Once I’ve refined and finalized the design, I’ll pull together a comprehensive presentation explaining the thinking behind each decision and show you the logo design through industry specific mockups.
This package includes:
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Primary logo design
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Secondary logo design(s)
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Usage guide 1-pager
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Industry standard files & exports
The Main Character Package
THIS IS FOR YOU IF...
- You're starting a business and need more than just a custom logo
- You're looking to refresh your current brand from soup to nuts
Full visual identity design: logo, color, typography, and brand guidelines. Everything your brand needs to show up consistently, confidently, because your brand deserves more than just a logo.
This package kicks off just like my logo design package—with a discovery form and research into your market and competition. I’ll present at least two style directions to explore, but we won’t stop at just a logo!
To keep everything consistent, I’ll wrap it all up in a custom branding guide, making sure you have everything you need to use your new identity with confidence.
This package includes:
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Primary logo design
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Secondary logo design(s)
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Brand guidelines (.pdf)
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Industry standard files & exports
Video Editing
THIS IS FOR YOU IF...
- You're looking to edit pre-recorded footage into a thing of beauty
- You need an eye-catching explainer video
- You need a custom intro for your video series
I offer video editing services that go beyond just cutting clips—I help shape the story.
From storyboarding to final edits, I ensure a smooth, engaging flow for both live-action and explainer videos. I can also assist with script refinement, making sure the narrative is clear and compelling. By blending visuals, sound, and pacing, I create polished videos that capture attention and keep viewers engaged.
This package includes:
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Industry standard files & MP4 rendering
Ongoing Design Partnership
THIS IS FOR YOU IF...
- You have an existing brand and need a designer in your corner on an ongoing basis
-You're looking for consistent, high-quality design without hiring in-house
-You want a creative partner who knows your brand and can hit the ground running, whether we built it together or you're bringing one you already love
Think of this as having a designer on retainer — without the overhead. I become your go-to for everything your brand needs to keep showing up at the level you've worked hard to build. Print, packaging, apparel, branded assets, poster design, logo animation — whatever comes next, I've got it.
This is not a social media management package. This is design partnership; the real work, done right, by someone invested in your brand.
This package could include:
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Branded print and digital assets
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Packaging design
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Apparel and merchandise design
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Poster and signage design
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Logo animation
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Advertising assets
Sure, you could DIY it in Canva (no shade!),
but bringing in a designer like me saves you time and gives you a polished, eye-catching design that truly stands out.
YOU
I have worked with many designers in my decade of marketing, but Sophie is far and away one of the best. Not only does she expertly guide the design process with warmth and diplomacy, but she also has an innate ability to understand and translate your needs into visually clever and beautiful work. If you're looking for an extremely skilled and approachable designer, I cannot recommend Sophie enough!
—Katie S.
Smolinski Design