SCOPE: Design a custom logo that’s as fun and unique as this brand! With brand words like magic, good, playful, and passionate, the final logo had to be just as bold and creative as their mission—turning fashion into a force for good. They create products that are kind to the planet and raise money for organizations protecting the environment and supporting communities in need. So yeah, it had to be something special.

RESULT: A concept that blew their socks off! The logo mark cleverly combines the top of a sock cuff with a potion bottle, sprinkling a little magic into the brand. The color palette cranks up the playfulness, and to top it off, I crafted a custom tagline that perfectly sums up their mission of doing good for the planet. Safe to say, this brand got a glow-up that’s as fun as it is meaningful!